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Marketing

What Is A Strategic Alliance

Strategic Alliances is: an opportunity arising from complementary interactions by two or more parties, that then form a group or a company to share/merge their; databases, industry information, referrals and prospects while jointly absorbing the marketing, sales and distribution costs associated with this business development. Complementary Companies are: companies that are seeking exposure into the…

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Recession Proof Your Business

Gord Trembath of  Brainstorm Communications We are very pleased and  proud to have Gord as a strategic alliance  http://www.achieving-excellence.com/strategic_alliances.php Brainstorm is a free weekly online magazine that is dedicated to providing smaller companies with leading-edge information to help them to make the best decisions for their business, without taking more than a few minutes of…

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Marketing – Your Vision

Have you defined your vision? If your business doesn’t have a vision statement, it should get one. A vision statement is a broad, inspiring image of the future state a business aspires to reach. It describes without specifying how aspirations will be achieved, or when. It is ambitious, and forward-thinking. It’s not about where the…

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